Sydney Evan — Back at Bergdorfs — Custom Charm Bar!!

The stunning and unique jewelry brand — Sydney Evan — is back at Bergdorf Goodman this week for its annual Custom Charm Bar event. I’ve had the distinct pleasure of attending this event last year, meeting the kind and talented founder of the brand, Rosanne Karmes, and later fully featuring Sydney Evan on Fashion Nexus! I encourage all of my readers, if you are in NYC, to check out this event; there is still time to head over tomorrow to check out all of the brand’s wonderful charms!

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Bergdorfs is located at 754 5th Ave. The event will begin at 12 pm and will end at 6 pm. The purpose behind the event is so that —  jewelry enthusiasts and Sydney Evan fans will have the opportunity to work alongside designer Rosanne Karmes to create their very own personalized Sydney Evan beaded bracelet and/or necklace. When I attended last year, Rosanne worked so patiently and attentively to each of her guests. It was truly a fun occasion! Here are some pics I took last year —

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The custom bead bar will offer a variety of 14k gold and pave diamond charms to choose from, including the brand’s signature spiritual styles like hamsas and evil eyes, lucky symbols, new zodiac charms, and Sydney Evan’s celebrity coveted “Love” word charms; paired with a rainbow of beaded bracelets or beaded lariats made from semiprecious beads or varying length chain necklaces.  Karmes will be on site to help customers create their very own custom creation that represents their personal style, which will be available for pick up within 24 hours of ordering. 

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And remember, even if you can’t make the event, Sydney Evan can still be purchased online or in various retailers across the U.S., or even international retailers. Sydney Evan is a true trend-setting luxurious jewelry brand. And you can rest assure that when purchasing any Sydney Evan pieces you are purchasing only the highest of quality. You can even check out the great deal of press the brand has rightfully received since its inception, from major editorial spreads in Nylon, Harrods, Cosmo, Bazaar, People, and more, to  a major celeb following and fan base — J. Lo., Mila Kunis, Emma Stone, Lea Michele, Bar Rafaeli, Hilary Duff, Kate Hudson, Lauren Conrad, & more!

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Sydney Evan really seeks to satisfy each and every customer. If you have any questions there are a myriad of ways to communicate, including on social media-Facebook, Twitter and YouTube. So enjoy the event if you attend or just browsing the Sydney Evan website!

 

 

 

 

Meet Athra Luxe — Jewelry that is the Essence of Luxury

Essence of luxury yes, but there is one more important characteristic to remember about this high fashion jewelry brand — it’s AFFORDABLE!! More specifically, this is ATHRA LUXE’S vision for their brand, to be the “go to” in the fashion jewelry industry for affordable luxury jewelry. The brand’s design team is filled with an extensive background of jewelers, artists, and crafters whose influences from around the world help to create these inspired collectable pieces.

logoATHRA LUXE’s logo contains an Assyrian daisy flower and symbolizes an important aspect for the jewelry pieces — the ability to be worn year-round.There are 12 white spaces representing 12 months, 4 triangular shapes representing 4 seasons, and 1 dot in the middle, symbolizing the full calendar year.

DSC00340                                    DSC00345The jewelry here utilizes sterling silver and gold over sterling silver, featuring black diamond crystals, fresh water pearls, cubic zirconia and black onyx, all of which creates a look of high end jewelry. This is what makes the brand affordable so not breaking the bank! There are 3 current collection within the ATHRA LUXE brand:

THE BLACK CRYSTAL COLLECTION — Bracelets, Earrings, Rings, & Necklaces

You will see features in this collection such as the oval black diamond crystals & the use of 14K gold over sterling silver. These pieces are all elegantly crafted and really would serve to amp up your look — perfect for date night or a cocktail event!

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athraluxe-necklace                                                 imagesTHE ITALIAN COLLECTION — Necklaces, Earrings, Rings, & Bracelets

In this collection, Night in Tuscany, you will see features such as rose gold over sterling silver, or rhodium over sterling silver, chain-wrapped items and the like! These pieces have such a delicate quality and really could elevate your look whether it’s for an easy breezy day look or just out for the evening!

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232728_grande.jpg?v=1383160409                      yhst-131057384930429_2268_5736771_grande.jpg?v=1375119121LIMITED EDITION COLLECTION — 4 PIECES

This collection has just 4 pieces — 2 sets of earrings, a necklace, & a ruby ring. So there are the ruby pieces and then the purple crystal rose gold pieces. These looks embody luxury and as you can see below as worn by Lauren Mayhew, they really are such a great extra touch of sparkle to complete your look!

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ATHRA LUXE has been fortunate enough to have experienced a great deal of press, with features in multiple blogs and magazines such as the Upscale Living “Best of Luxury” Magazine, Lucky Magazine Community, Elucid Magazine, INSTORE & INDESIGN, Accessories Magazine, Fashion Rooftop, JCK and many more! Celebrity actress and singer Lauren Mayhew recently wore some pieces at the 2013 American Music Awards, which was actually how I became introduced to the brand. Fashion Nexus featured Lauren as Best Dressed from that event and this piece discussed the ATHRA LUXE pieces she wore — Limited Edition ruby red & white cubic zirconia earrings & ruby red & white cubic zirconia ring.

photoThere are a variety of ways you can contact or keep updated with all that is ATHRA LUXE!!

You can also easily locate where ATHRA LUXE items are being sold near you!

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